About More Than My Title
Mission
More Than My Title is fundamentally reshaping how we think about and see ourselves in our work by expanding our perceptions of who we really are besides our job titles.
MTMT accomplishes this by empowering professionals to define and effectively communicate their unique value, and then helps them execute a personal brand that showcases it.
Vision
To empower professionals of all backgrounds to realize the full expression of who they truly are in their work, even if they wear a lot of hats';
To demonstrate the importance of professional identity development as a “must-have” for individuals, high performing teams, companies, and healthy cultures to break down traditional boxes;
And to shift our desire from finding “career fit” (where we fit in) to finding our “career belonging” (where we feel accepted to be ourselves).
Backstory
The concept behind More Than My Title grew out of Dr. Sarabeth Berk’s own professional identity crisis. Feeling stuck and pigeonholed in her career path, she embarked on a research project to study professional identity and interviewed professionals from all industries. That’s when Dr. Berk noticed many workers are experiencing the same identity frustrations, and she knew something was amiss in the workforce.
Sarabeth’s “aha” moment was realizing professionals can be hybrids, the sum of multiple work identities, and this was a groundbreaking insight. Ever since, her views on herself and her career have been entirely different.
Today, Sarabeth is building a movement around hybrid professionals and dedicating energy to shifting the job market from being only experts and generalists to one that includes hybrids. She empowers people to be more than their job title and to leverage hybridity as their competitive advantage. MTMT is a combination of career development, identity studies, and personal branding merged into a new field.
After nearly a decade of research, Sarabeth developed a one-of-a-kind framework that takes personal branding to a whole new level that starts with identity. Instead of using traditional branding methods, focused on keywords and self-promotion, Sarabeth uses identity frameworks to help people discover their true professional self and the unique value they bring to work and to the world. As a result, clients feel more empowered and self-confident, and gain clarity on how to articulate themselves so they can pursue their greatest career goals.
(FULL BIO HERE) Dr. Sarabeth Berk Bickerton is the leading expert on hybrid professional identity, and a hybrid professional herself. She was featured in Forbes, and is a TEDx speaker, author, and recipient of a Colorado Inno on Fire award for her innovative work. She calls herself a Creative Disruptor because she works at the intersection of being an artist, researcher, educator, and designer.